India, Jan. 2 -- A European trademark to help the public identify sports nutrition products belonging to companies that are members of the European Specialist Sports Nutrition Alliance (ESSNA) has been approved by the European Union Intellectual Property Office (EUIPO).

ESSNA is the voice of the responsible sports nutrition industry and its members sign up to its strict Code of Conduct, emphasising their commitment to quality and consumer safety and making a promise to the consumer that they uphold the laws put in place for their protection.

The trademark is intended to act as a guide for a largely unaware public that can help them differentiate between products that may be misleading them and/or breaking the law, and those that are mem...