New Delhi, May 1 -- Imagine you discovered an idea that could dramatically solve one of the most significant problems of an industry. What will you do with that idea? Would you shout about it from you... Read More
New Delhi, April 18 -- Generative artificial intelligence (GenAI) is promising to take over many a creative function, from generating images and crafting copy to making audio-visual advertisements. Ho... Read More
New Delhi, April 3 -- To most, professor Daniel Kahneman (1934-2024) is best known for his path-breaking explorations of how people's decisions deviate from perfect rationality and the Nobel Prize he ... Read More
New Delhi, March 20 -- In 2016, the days from 6 March to 15 March were marked on the calendar for a much anticipated match-up between machine intelligence and human intelligence. AlphaGo, an artificia... Read More
New Delhi, Feb. 7 -- In recent times, shoppers have been displaying new behaviours. A phenomenon called 'bracketing' is on the rise. This term describes a tendency of a consumer to buy multiple versio... Read More