, Feb. 19 -- Entries will be accepted from 3 April to 6 June 2024

'How to Write a Winning Entry' workshops will be held online on 6 March

Effie South Africa today announced the formal call for entries for the Effie Awards 2024 programme. Effie South Africa invites agencies, clients, media partners, and start-ups to showcase their strategic and creative marketing prowess. The programme, part of the global Effie community, stands as a testament to the local industry's commitment to delivering effective campaigns. Effie is a global forum that exists to lead, inspire and champion both the practice and practitioners of marketing effectiveness.

Campaigns that ran from 1 February 2023 to 31 January 2024 are eligible to enter, with the submiss...